Privacy policy

Effective October 23, 2026 · Carafe

The short version

Carafe stores the wine data you create so you can get it back, sends your dish descriptions to an AI service to generate pairings, and the website counts visits without cookies. No ads, no third-party analytics, no selling or sharing of your data, no location tracking.

What we collect

  • Website visit counts — the website (never the iPhone or Android app) counts page visits with our own self-hosted, cookieless counter: the page, the referring site, browser and device type, and country. No cookies, nothing that identifies you, no cross-site tracking.
  • Email address — collected when you create an account (magic link or password), used only to sign you in and manage your account.
  • Content you create — your collection, cellar, tasting journal, reviews, community posts, profile details, and settings. When you're signed in this is stored in our database (Supabase, encrypted in transit, access restricted to your account). When you're not signed in it lives only in local storage on your device.

AI pairing requests

When you generate a pairing, the dish description and taste profile you enter are sent to our server, which forwards them to Groq (an AI inference provider acting as our service provider) to rank wines. These requests contain no account information, aren't used to identify you, and aren't stored by us after the response is returned.

Wine and dish photos

Some images are fetched from Pexels through our server using search terms like the wine or dish name. These queries contain no personal information.

Retailer links

Wine pages and pairing results include "Shop" links that open an outside retailer (currently Wine.com) outside Carafe. These links are built from the wine's name and pass through Rakuten Advertising's affiliate redirect, which sets a cookie on the retailer's site so a purchase can be credited to Carafe — they carry no account information or other personal data from Carafe. Carafe may earn an affiliate commission on purchases you make there; Rakuten's and the retailer's own privacy policies apply once you leave Carafe.

What we don't do

  • No advertising and no third-party analytics.
  • No location access, no camera access, no contacts access.
  • We never sell your data or share it beyond the service providers named above.

Deleting your account and data

You can delete your account and everything attached to it at any time from Settings → Data & export → Delete account; it takes effect immediately and we keep no copies. If you can no longer sign in, see Delete your account →. Data stored only on your device can be cleared in Settings.

Contact

Questions about this policy or your data: info@myrmidondigital.com. If this policy changes, the effective date above changes with it.